Two business owners. Same problem.

Recently, I spoke with two business owners who were havingthe exact same problem.

They said that the results that they have been gettingfrom their direct mail have sucked and wanted to know why.

Well, there are only three basic elements, all which haveto be in place, if you are going to get good results. They are:

You need to send the right message, to the right person,at the right time.

If anyone of these elements is missing your results are going to suffer.

The business owners both had pretty decent messages(although the copywriting could have been MUCH better) and they were sending it to the right person. The problem was with their timing.

One sent his letters too early and the others sent his letters too late.

YOU WANT TO GO FISHING WHEN THE FISH ARE HUNGRY AND BITING.

It doesn't matter whether you're sending a brochure, postcard, sales letter, lead generation letter, going in fora personal visit, or cold calling on the telephone.

The timing of your marketing is a critical factor in your success.

Send the right message to the right market at the right time and you'll be successful.

Kick butt, make mucho dee-nero!

~Dave Dee
P.S. "How I Made $77 Million In Two Years - And You Can Too"by Vincent James is really mandatory for anyone seriouslyinterested in making money with direct response marketing.For more details go to:
http://www.77milliondollars.com